Integrations

Let trade customers order themselves.

A B2B trade webshop and customer portal that lets your trade customers browse the catalogue, see their own contract prices and place orders online. The catalogue, prices and stock come from the same DataFlow data, and orders drop straight into Order Processing to be picked and invoiced like any other order.

The problem

When the shop and the back office disagree.

A webshop that runs on its own copy of the catalogue is a second set of records to keep in step.

Two catalogues to maintain

The shop has its own product list and its own prices, so every change has to be made twice and the two drift apart between edits.

Orders re-keyed by hand

Web orders arrive as an email or an export, and someone types them back into the system, which is slow and a source of mistakes.

Wrong prices online

The shop shows list price when a customer has a contract price, so either they order at the wrong figure or they phone in instead.

Orders for stock that has gone

The shop has no live view of stock, so customers order items that have already sold out, and someone has to ring them back to cut or cancel the line after the fact.

Overview

One catalogue, online and in the office.

The shop and the back office read from the same DataFlow data.

Browse the catalogue scene

One catalogue, drawn from DataFlow

Products and descriptions from the same DataFlow data. Stock shown against the catalogue as customers browse.

  • One catalogue, not two
  • Live stock as they browse
Frequently asked

Customer portal questions.

Where do the catalogue and prices come from?

From the same DataFlow data your office works with. The shop reads the catalogue, prices and stock directly, so there is no second product list to keep in step.

Do customers see their own contract prices?

Yes. A trade customer signs in and sees the contract prices that apply to their account, the same prices the office would quote.

What happens to an order placed online?

It drops straight into Order Processing and is picked and invoiced like any other order. Nothing is re-keyed between the shop and the back office.

Is the stock shown live?

The stock shown in the shop comes from the same DataFlow records the warehouse picks from, so customers browse against your actual stock.

See it on your catalogue

Put a trade shop in front of your customers.

  • 30-minute walkthrough
  • Your catalogue and prices
  • No obligation
Working with DataFlow

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